BIMTECH to bring prominent authors and business leaders together at its first Business Literature Fest

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Greater Noida, 1st February: Much to the delight of “Business Bibliophiles” across the country, BIMTECH Greater Noida is organizing its first ever literature festival on 6th February to celebrate and foster the culture of reading, writing and publishing of business literature.

The BIMTECH Business Literature Fest features a range of enthralling events that promises to offer interesting ideas and inspiration for book lovers, students, business practitioners and academia. These events include book launches, candid conversations with prominent authors, book review contests and informative masterclasses on a variety of topics such as digital storytelling, podcasting your books.

Arun Maira, a former member of planning Commission and former chairman of BCG India is the keynote speaker for this Business Literature Fest. Maira will host a keynote conversation with Bharat Wakhlu, Ex-Resident Director, TATA on his latest book “The Learning Factory: How the Leaders of Tata Became Nation Builders”.

Arun Maira

In a video message on Twitter, BIMTECH Director Dr. H. Chaturvedi said, “BIMTECH as a leading B-school of India has been experimenting with several kinds of pedagogies. One of them which is very recent is promoting book reading and organizing book reviews for the students.”

“This year we have taken an initiative to organize first time among the Business schools, a business literature festival. This Festival will feature prominent authors and business leaders like Arun Maira, Shiv Shivakumar, Ambi Parameswaran and Abhijit Bhaduri. They are going to address and talk about their books in this literature festival.”

For more information and registration, visit businessliteraturefestival.bimtech.ac.in

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