New Delhi: A 155 Year old trusted brand from South, Chemmanur International Jewellers Group is all set for pan India retail expansion by launching new and bigger format jewellery in cities such as Delhi, Mumbai, Kolkata and Ahmadabad.
This Jewellery retail chain has outlined plans to expand its retail network by 50 stores this year.
The retail chain, which boasts of branches all over India and the Middle East, currently operates 44 stores across the world with its southern cities branches such as Chennai, Hyderabad and Bangalore accounting for big volumes. With its new expansion strategy the jewellery retailer expects double digit growth in FY19.
Dr. Boby Chemmanur, Chairman & Managing Director, Chemmanur International Jewellers Group said, “India is a big and a luring market for jewellery and in particular for branded jewellery. Modern jewellery retailing is all about providing customers with shopping experience with a world class retail ambiance, personal interaction and quality products. This is what we wish to offer at our new stores.”
“The Group has its own gold manufacturing unit with craftsmen from all over the country churning out the best designs. This has also allowed the group to help reduce the “making cost” of the jewellery considerably and thus giving customers more value and satisfaction for their money.” Further added Dr. Boby Chemmanur
In addition to the retail expansion, the company also launched its new Diamond Jewellery Collection “AMRA” in Delhi today. The exhibition for the same was held at Royal Plaza Hotel and was inaugurated by highly talented and charismatic Actor & MP Kirron Kher.
Kher Said, “Jewelry has been a significant adornment for Indian women since ages. Its significance in an Indian woman’s life can be judged from the number of jewelry gifts she receives on a variety of auspicious occasions in her life and how even the poorest of women possess some kinds of jewelry they can afford. Indian women’s decorating themselves with jewelry is not only a customary tradition, but also has a lot of values attached to each and every jewelry piece worn by the women.”
