Color’s new fiction drama, Bahu Begum Starcast Witnessed in Delhi for Promotions!

Prerit Chauhan / Rahul Kumar Jha

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New Delhi: ‘Dosti ke haq bade aur mohabbat ke farz kade hote hain’! Love and friendship are the most cherished relationship, but ever wondered what happens when you are obligated to choose between the two most prized possessions of your life? Tracing the journey of three individuals Azaan, Shayra and Noor entangled in a web of love, revenge and penance will be COLORS new fiction drama, Bahu Begum.


As destiny forces them to stay together in a holy matrimony, Azaan’s one decision wreaks havoc and turn their lives upside down. Produced by LSD Films, the show features Arjit Taneja as Azaan Akhtar Mirza, Sameeksha Jaiswal as Noor, Diana Khan as Shayra Anwar, and Simone Singh as Begum Raziya. The show will premiere on Monday, 15th July and air every Monday to Friday at 9.30 pm, only on COLORS.

The lead actors of the show Arjit Taneja, Sameeksha Jaiswal and Diana Khan were in the city today to speak about the show.

Arjit Taneja who plays Azaan said, “I feel elated to be a part of a show that exhibits a culture which is so enigmatic and royal. This role certainly has been a learning experience as well as I had to work on my mannerisms and diction to get the accuracy. Azaan’s character endures a deep wound of abandonment and rejection and that will lead him to make a decision that will turn his life upside down.”

Diana Khan portraying Shayra’s character commented, “This is my first television outing with COLORS and I am really grateful to be working with such experienced cast. Shayra is a girl who is well-educated, a modern woman with fierce emotions. She falls head over heels in love with Azaan but fate shatters all her dreams and brings many complexities in her life.”

Sameeksha Jaiswal who plays Noor expressed, “It’s great to be associated with COLORS. This is the first time that I will be essaying an Islamic character. I am elated to play Noor, a girl who is full of life. For Noor, her best friend Azaan means everything and can go to any extent to see her best friend Azaan happy. Noor’s character is very similar to how I am in real life; chirpy, outspoken and I thoroughly enjoyed essaying it.”

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