Hamdard woos youth with new health, wellness products

HYDERABAD, APRIL 28: Health and wellness company Hamdard India today outlined plans to further expand its product categories under the Nature Wonder Range for lifestyle related diseases. Launching its flagship brand Rooh Afza in Chota (small) pack, Hamdard today said that the company plans to lay special focus on attracting youth with their product range covering FMCG items, wellness and healthcare products for lifestyle related problems, Mansoor Ali, Chief Sales and Marketing Officer of Hamdard India, said.The company, which has three manufacturing units located at Manesar, Ghaziabad and Delhi, and has a turnover of over Rs. 500 crore, plans further expansion at the same facilities depending upon the market demand. “Currently, exports contribute about 12 per cent to the company sales volumes and we are keen to expand this share as we reach out more products and also enter new geographies,” he said.