‘It’s A Girl Thing’ is all set to take place LIVE at the Mumbai
National, 18th January 2023: Zee Live along with Branded are all set to host the 4th edition of their festival – It’s A Girl Thing live and on-ground in Mumbai in February 2023. This one-of-a-kind inspiring celebration of sisterhood will take place over 2 days in the form of an exciting festival at the MMRDA grounds on Saturday, February 4th, and Run for Her, a 5km run to support education of girls on February 5th. Keeping women’s empowerment at the heart of its activities, IAGT aims to bring girls/women together to form a community that encourages, supports, and inspires them to be their best selves.
It’s A Girl Thing is one of the few festivals which was launched in the middle of the pandemic and has completed 3 successful editions in the last 2 years. This 4th season is all set to become the first on-ground version. It’s a festival that aims to empower women and inspire them to follow their dreams. With a focus on diversity, sustainability, empowerment, and philanthropy, IAGT will offer a range of experiences for all attendees to enjoy and celebrate themselves and the community. This includes performances, panel discussions, workshops, and a flea area featuring creators, noted celebrities, sportswomen, and influencers that young women look up to. ‘It’s A Girl Thing’ has always been a platform with a purpose and this year, it will truly live up to the cause by culminating the 2nd day of the festival with a 5 KM run to support education of girls.
Speaking about the same, Zee Live’s spokesperson said, “We are thrilled to bring IAGT to Mumbai in an on-ground format for everyone to have an immersive experience. This festival is our attempt to bring a collective of extremely powerful women who are here to support each other. We are hoping that this season will bring about a revolution among the women’s community, foster a feeling of sisterhood, and will serve true to its name.”
Commenting on this occasion Branded Spokesperson, Jasper Donat, CEO and It’s a Girl Thing founder said “Finally going on-ground in India is a dream come true for IAGT as a purpose-filled Festival we believe there is such a strong need for. The first 3 seasons received immense love & support from girls and women in India and around the world and we know this will be even more exciting and impactful face-to-face. We can’t wait to host the 4th season with Zee Live and deliver a memorable, inspiring, unifying weekend for everyone taking part. Let’s do it!”
Speaking about IAGT Season 4 Prajakta Koli said, “I am extremely excited to have been associated with a festival like IAGT since its inception. I am a huge supporter of women’s empowerment and education and am super happy to be part of this wonderful community. It gives me immense joy to see the 4th edition of IAGT going on-ground and here is a loud shout out to all my women fans to come forward and be part of this festival.”
Priya Malik says, “It’s A Girl Thing is a festival which is all about women empowerment and I am a staunch believer of the same. I am ecstatic to be part of this exceptional festival that empowers, encourages, and inspires young girls to pursue their dreams. The 4th edition will see my participation in a unique way and I am all geared up to be part of it.”
The exciting line-up for the 4th edition of IAGT will be announced in the coming days. Embarking on its memorable journey, IAGT is set to offer women a chance to be part of a grand celebration.
