Maxxis Tyres Conducts First Dealers Meet in Bangalore

Talib Khan

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India, (12/12/2018): Maxxis India, a sub-company of Maxxis Group, one of the world’s fastest growing tyre companies, today conducted its dealers’ meet in Bangalore. The meet was attended by 120 dealers who were briefed on Maxxis’s world-class tyre range designed for diverse Indian applications and industry-best warranty policy and transparent claim resolution process.

Commenting on the event, Mr. Bing-Lin Wu, Retail Sales Head, Maxxis India, said, “Fuelled by the robust automobile sales, the tyre market has been witnessing a spur in demand. We have created a steady presence in Karnataka region with a network of around 50 dealer partners and 16 dealers in Bangalore alone. Our objective is to keep the momentum going and capture at least 15% of India’s 2-wheeler tyre market by 2023.”

Mr. Po-Yu (Jeremy) Hsu, Assistant Vice President, Service, Maxxis India said, “Maxxis has set high standards in providing benchmarked product quality and customer service globally. Customer focus remains a key driver for all our initiatives and we are committed to delivering to our customers in India the same world-class products and services that they expect and deserve. The meet gave us a great platform to communicate Maxxis’s highest service quality to our dealer partners.”

The dealers, led by Ms. Chattima of KBG Intertrade Pvt Ltd, Maxxis’s distributor for South region and Mr. Rajesh N. Aggarwal of Cherry Agencies Pvt. Ltd., Maxxis’s Sub-distributor in Bangalore, were introduced to the latest products and solutions offered by Maxxis, including the industry-best 5+1 unconditional warranty with Maxxis 2-wheeler tyres. This unconditional warranty is a no-questions-asked offer that applies to all unserviceable and unrepairable tyres. During the meet, dealers were also apprised of various dealer incentive programs and schemes.

Maxxis India recently achieved its target of on-boarding 1000 dealers by this year and has been conducting various dealers’ activities and meets across the country. This milestone is a strong indication of Maxxis’s commitment towards becoming a leading tyre player in the country.

Globally, Maxxis is one of the fastest growing tyre manufacturer in the world and the youngest tyre brand to be amongst the top 10. India market is touted to play a vital role in achieving Maxxis’s global vision to become one of the top 5 tyre manufactures in the world by 2026.  Maxxis India inaugurated their first manufacturing facility in Sanand, Gujarat in March this year and are targeting to capture a market share of at least 15% of India’s two-wheeler tyre market within 5 years.

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