OTTPlay Premium congratulates Naatu Naatu on winning best original song at the Oscars

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National, 14 March, 2023: OTTplay, India’s first AI-powered OTT recommendation and content discovery platform, congratulates the Naacho Naacho song, which was behind OTTplay Premium’s one of the most popular TVC. To celebrate the historic moment, OTTplay is relaunching the TVC.




The TVC describes the bitter-sweet relationship shared between the employee and its employers; which directly resonates with the spirit on the songs centered on friendship. The award winning song which has been interpreted into several languages and is known to be one of the most entertaining song in the country, echoes with the values of OTTPlay premium. The platform which offers a variety of regional content on single platform, and functions as a one-stop portal for content discovery with recommendations for more than 16 OTT platforms and in multiple languages for streaming incredible content across genres and languages, embodies the spirit of Naatu Naatu.


Naatu Naatu, the Telugu song from the SS Rajamouli-directed historical drama RRR, did the country proud by winning 95th Academy award and a Golden Globe Award under the best original song for a motion picture category. SS Rajamouli, the film’s lead stars Jr NTR, Ram Charan, composer MM Keeravaani and their families graced the awards ceremony in the US.

Mr. Inderpreet singh, Chief Business Officer-OTTplay, says, “It is proud moment for Indian film industry that our music is loved and accepted internationally. Naatu Naatu connects with our value of offering entertainment to it viewers across India in different languages. With our association with various regional OTTs enable us to offer a holistic entertainment to our subscribers. We will continue to expand and bring new partners on board for our consumer’s convince.”

Mr. Amit Gupta, Head Marketing, OTTplay added, “The song is one of the most popular song in the country and dubbed in multiple languages, celebrates the energy and enthusiasm of friendship. On behalf of the entire OTTplay team, I would like to congratulate to the entire team of RRR for creating history in the Indian film industry. We danced on the tune in 2022, now we will dance on the tune again with more enthusiasm.”

To subscribe to OTTplay premium, you can download the OTT Play app and click on the Subscribe button on the top left corner of the homepage and select the subscription pack of your choice. After sharing your basic details, you can pay the one-time subscription fee for a year-long membership. With access to over 20,000 + movies and web shows from 16 OTT platforms in a single app, OTTplay has 16 bundled subscription packs available. 

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