Xiaomi India launches Redmi A1+ with added security feature: best smartphone for gifting this festive season

Bengaluru, 14th October 2022– Xiaomi India, the country’s No.1 smartphone brand, today announced Redmi A1+, the latest member to the newly launched Redmi A series, dedicated to bringing consumers a well-rounded smartphone experience. Pushing the envelope of design and user experience, Redmi A1+ packs versatile features at an affordable price for the first-time smartphone users.

With a sleek leather texture design equipped with an advanced and responsive rear fingerprint sensor for quick unlocking, Redmi A1+ offers an incredibly comfortable in-hand grip. Redmi A1+ takes the newly launched series to a whole new level with its stunning design, added security, and power packed performance. This makes the device a complete package for consumers who are curious to explore their smartphone journey and excel at the same time.

Commenting on the launch, Sumit Sonal, General Manager – Marketing, Xiaomi India, said, “We at Xiaomi India have played a pivotal role in making technology democratic, thereby contributing to the growth in the value-driven smartphone segment. The response to our newly introduced Redmi A Series has been phenomenal, with consumers appreciating the build quality and the India-centric features that make it a compelling choice for first time smartphone users. The recently launched Redmi A1 has got off to a brilliant start across all platforms. This inspired us to further strengthen the series and we are thrilled to announce the addition of Redmi A1+ to the Redmi A family. With the new entrant, we are bringing a perfect blend of design, security & clean user experience to enhance the lives of our consumers, thereby delivering a well-rounded smartphone at an affordable price. We are confident that the new entrant will be well-received by the audience & will add positivity to their festivities.”

Captivating design and enhanced security

Designed to create a benchmark in the entry-level smartphone segment, Redmi A1+ features a sleek leather textured back that resist fingerprint smudges, allowing it to retain its pristine look at all times. Featuring a fashionable colour palette, Redmi A1+ showcases a refined design that stands out in three stunning colors – Black, Light Green, and Light Blue.

Allowing users to achieve top-notch security and safeguard the confidentiality of their personal information and details, the device comes equipped with a rear fingerprint sensor. The highly responsive fingerprint sensor enables users to unlock their smartphone within seconds.

Enjoy content on the big screen

Featuring an immersive 16.55cm (6.52″) HD+ display with a 120Hz touch sampling rate, Redmi A1+ brings all the entertainment to the forefront. Set to enhance overall entertainment experience, it also comes with a pre-installed FM Radio app, 3.5mm jack and speakers on the top.

Providing power that lasts and allowing users to keep themselves entertained on the go, Redmi A1+ comes with a 5000mAh battery delivering 2 days of battery life. With the massive power back-up, users can enjoy 171 hrs of music playback on their headphones, 30 hrs of video playback and 31.5 hrs of uninterrupted VoLTE Calling.

Capture magnificent moments

With an 8MP dual camera set-up, users can capture vivid, crisp, and clear photographs that let them make countless memories and explore the world in new ways. The 5MP camera on the front allows users to create beautiful masterpieces of themselves and their loved ones. Offering diverse shooting options, users can shake things up and impress their friends by making cool videos with the Kaleidoscope effect, time-lapse and short video, among others. Allowing users to save all their memories and never run out of storage, Redmi A1+ comes with 32GB storage which can be further expanded up to 512GB.

Power packed performance

Taking the entire user experience to its peak, Redmi A1+ comes with a power-efficient processor – MediaTek Helio A22. Paired with four ARM Cortex-A53’s operating up to a super-fast 2.0GHz along with high-speed LPDDR4X RAM, Redmi A1+ offers great balance between performance and efficiency. Built for multi-tasking, users can enjoy smooth, engaging gaming sessions and stutter-free visuals.

On the software front, creating a faster, lighter, smarter, smoother UI and better privacy-friendly experience than ever before, Redmi A1+ comes with clean Android 12.  Catering to an audience with diverse linguistic backgrounds, Redmi A1+ supports 20+ regional languages, thereby allowing them to use their smartphone in the language of their choice.

Price & Availability

Redmi A1+ is priced at INR 7499 for 2GB/32GB and INR 8499 for 3GB/32GB variant. The device will retail on Flipkart, mi.com, mi Home, and across offline platforms starting 17th October, 12:00 noon. Adding to the festive cheer, this Diwali, users can grab Redmi A1+ for INR 6999 and INR 7999, respectively, up until 31st October 2022.

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