Racold India Unveils technologically advanced range of water heaters, ‘Omnis’ and ‘Aures’ in India!

New Delhi: Racold brand, India’s largest provider of water heating solutions, announced the launch of its two most stylish and technologically upbeat products – ‘Omnis’ and ‘Aures’ in India. This new range from Racold redefines the water heater category which is rapidly moving from low to high penetration, with disposable income in Indian households going up.

Water heating solutions brand Racold India is expecting a double-digit growth in the coming two years primarily led by factors such as rise in disposable income and growing urbanisation, a top company official said.

Besides, Racold, a brand licensed to Ariston Thermo group, expects that recent steps for last mile electrification and affordable

Currently the water heater industry in India is valued at Rs. 2700-2800 crores and is growing at a CAGR of 8% percent driven mainly by low penetration which is less than 5%, due to increasing disposable income and growth in construction sector.

Speaking on the launch, Mohit Narula, Managing Director, Ariston Thermo India Pvt. Ltd. ­­­­­­­­­­said, “Ever since its inception, Racold, has been setting unprecedented benchmarks for the industry by bringing in new technology, enhancing the aesthetics, quality, durability and performance of the product. Backed by a deep understanding of evolving consumer needs and our strong global expertise, Racold has been the frontrunner of technology in water heating. We are pleased to announce the launch of Omnis, our topline range, with India’s first Smart Control technology which is set to redefine the water heating category In India.”

He further said, “The newly launched ‘Omnis’ and ‘Aures’ range of water heaters that are high on aesthetics, high on performance and compact in size are targeted at the modern and young discerning customers.”