Expo Bazaar B2B Cash & Carry Launch: Brand Managers Discuss Innovation in Home, Lifestyle Products

Greater Noida, 17th October 2024: Expo Bazaar, a subsidiary of India Expo Centre & Mart, Greater Noida, and a premier marketplace for home, lifestyle, and fashion products, is excited to announce the launch of its first-ever India B2B Cash & Carry platform. This initiative has been launched with the guidance and support of TICA, Europe’s leading B2B lifestyle purchasing and cash-and-carry platform. The inauguration will be graced by the Finance Minister of Uttar Pradesh, Suresh Khanna, as the Chief Guest, alongside Guest of Honour Martijn Cliteur, MD of TICA; Dileep Baid, Chairman of EPCH; and Rogier Vivel, CEO of TICA. This new venture is set to revolutionize B2B transactions by providing businesses with a dynamic, one-stop marketplace for high-quality home, lifestyle, and wellness products.

Vkin, Brand Manager of 10 Club Homes, spoke with Ten News about their offerings, saying, “We have a retail store in Bangalore and an online presence. Our product categories include home decor (vases, candles, candle holders, and photo frames), brass idols, garden accessories (outdoor plants and planters), and handmade ceramic kitchen and dining serveware.”

Vkin further elaborated, “We cater to the middle-income, modern India that seeks novelty. Our prices range from ₹100–200 for kitchen accessories and garden pots, up to ₹2300 for larger items like brass idols and candle holders. Our wide range ensures there’s something for every home and budget.” In summary, 10 Club Homes offers a diverse collection of home decor and lifestyle products that resonate with the evolving tastes of middle India, priced between ₹100 to ₹2300 and beyond.

Via, Brand Manager, introduced two brands under their portfolio—Sanctuary Living and Bambini. “Sanctuary Living is one of our flagship brands, envisioned by our founder, Ramita,” Via explained. “Ramita’s watercolor designs are digitally printed on linen fabric, creating a unique range of home furnishings, including table linens, cushions, and bedding. The brand’s aesthetic is defined by powdered, muted colors with a Scandinavian touch.”

Via also spoke about Bambini, another brand in their lineup: “Bambini is designed by Web and showcases products displayed here. The brand offers a unique range of kids’ toys, including plush dogs, aquatic family sets, and dolls. Bambini’s design aesthetic primarily features soft, powdered colors, making it a distinct choice for the Indian market.” Both brands showcase exceptional creativity, with Sanctuary Living focusing on Scandinavian-inspired home furnishings and Bambini offering delightful products for children.

MA Furniture shared insights about their product range with Ten News. “We specialize in upholstered furniture, which is our USP. In addition to that, we also offer traditional furniture pieces like tables and chairs,” the spokesperson said.

MA Furniture takes pride in incorporating unique techniques like embroidery and printing into their designs. “For example, this sofa showcases our printing expertise, enhanced with intricate embroidery. Our focus is on creating technique-based products that stand out in the market.” The brand’s current showcase includes a range of items, including sofas, L-shaped sofas, extended chairs, benches, poufs, and coffee tables. Their diverse product lineup caters to various preferences, making them a notable presence in the furniture industry.

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