GSBA – GREATER NOIDA BUSINESS SCHOOL – SEEKS REPLIES TO QUESTIONS ON @NARENDRAMODI AND @BJP4INDIA

The BJP Govt .at centre under the dynamic & reflexive leadership of Shri. Narender Modi has completed one year.

Before election, the following questions were asked in PGDM April exam, 2014 in GSBA (Graduate School of Business & Administration) from the PGDM students.

Now we are reviewing success achieved by the BJP Govt. on various points. How far the answers to questions raised in the exam paper have been replied by the existing Central Govt. An observation has to be seen & discussed correctly.
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Current Situations – Questions
In Exam April 2014 at GSBA, Greater Noida
For Example in the question paper on “Advertising, Communication & Media Marketing (Code OAM 118) held on 26/04/2014, the following questions have been asked which may concern Election Commission of India, all political parties in India, the potential voters of the country in the 2014 Elections.
Q1. b) How new media is useful in political marketing in the current scenario when LokSabha elections 2014 have been announced by the Election Commission of India. Explain by citing various examples of political parties involved in the marketing process of their parties through the new media.
Mr. Modi is using 3-D advertising and it has been asked to discuss its impact on creating awareness about the product knowledge (Manifesto of the BJP). Building brand image among voters through the brand attitude of Mr. Modi and purchase intention (attracting potential voters to vote for BJP).

Q7. a) Discuss the impact of 3D advertising on product knowledge, brand attitude and purchase intention.

PLS SEND RESPONSES AT NCRDELHI@TENNEWS.IN

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