Triveni, Surat’s Ethnic Wear Brand launches Janasheen – 2 Exclusive Festive & Bridal collection for the Northern market
GREATER NOIDA LOKESH GOSWAMI
Surat’s leading Indian ethnic wear brand Triveni unveiled their latest collection Janasheen – 2 for the North Indian market at the ongoing International Ethnic Week 2016 at India Exposition Mart,Greater Noida, Delhi NCR. Triveni (in association with Sakambari) is one of the leading showcase partners at the two day Expo (5th and 6th March 2016), being hosted by Surat Dreams, a project initiative by textile entrepreneurs of Surat with the intention to make Surat Textile market ride long successes. It is an exclusive platform and meeting point of dealers, traders, exporters and fashion designers. “Triveni’s latest launch: Janasheen – 2, an exclusive lehenga collection with composed – crafted details is one of the event spotlights and is getting applaud from the North Indian buying community. Also, Triveni’s Banarasi Saree collection is amongst the exclusive offerings at the event. And another trendsetters are -the new collection of Gowns and wedding collection detailed with functional fabrics with lycra sarees, leading ethnic apparel segments and marking trend for the season. While our Indo-Western fusion in ethnic forms will deliver interesting silhouettes and designs. The collections encompass Bridals, Bridal-trousseau, Occasion – wears and Casual-ethnics. The event is looked forward to expand the reach of Triveni in Northern India, which has been a well-known brand in West and East”, said Shailesh Sarraf, Director, Triveni.