AAP takes print route to reach out

For a party that is relying so heavily on the social media platforms — making a footmark on Facebook, Twitter and even the Android market — it seems the Aam Aadmi Party (AAP) only seeks to reach out to the technologically savvy audience.

However, the party has carved out a plan to widen its ambit to around 30 lakh households of New Delhi, from where it will fight the Assembly elections in December, in the traditional manner — through the print medium.