Swedish company launches 5-seater car ‘Uniti’ with joystick styled innovative steering” 




Enjoy driving with a joystick in a Swedish car ‘Uniti’

Greater Noida: Now driving cars is as simple as playing video games on computers. A Swedish-based electric carmaker company “Uniti” has launched 5-seater electric car at Auto Expo 2018 on Sunday afternoon.

Interestingly, the car doesn’t have steering but a joystick with a big digital screen and 360 degree camera view, thus making it a unique  car through which you can see the entire surroundings of your car by sitting on your own seat.

The car will cover approximately 200 kilometres on a single charge of three hours. The 5-seater ‘Uniti” car priced at Rs 7,14,000 (ex-showroom) will hit the Indian market by 2020. The pre-order for this ‘premium’ electric car meant for urban roads is being taken at just Rs 1,000.

The automaker is also offering a 100 per cent refund of the booking deposit. Today, the company has reported around 100 of pre-booking.

“Uniti” is a Swedish startup which has tied up with the Delhi-based Bird Group to launch in India. At the Auto Expo 2018, Uniti has showcased its 2-seater electric car – Uniti One – alongside a virtual reality demonstration of the 5-seater car.


The local assembly and mass distribution of the vehicles will be done by the Bird Group, which will provide services in 40 Indian cities by 2020.


“After the commercial launch in 2020, we have targeted to sell 500,000 cars by 2024. Uniti designs and produces modern, high performance and premium electric cars,” said Chief Marketing Officer (CMO) of Uniti, Robin Eriksson while talking to Ten News.

“Our vehicles are optimal for the Indian market especially urban India and well aligned with India’s strong demand for clean mobility,” Eriksson added.

The company, which has already started taking bookings for the vehicle, will start delivery by the middle of 2020. Bird Group is planning to provide services in 40 cities by 2020.


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